L A Bridge develops and maintain sites for clients. By combining our technical expertise with our graphic design skills, we provide high impact sites that reflect the personality of the business and achieve key goals.

Perhaps our greatest advantage in developing Web sites for clients is our marketing and communications expertise. Our methodology for site development starts with a detailed assessment of the sales, technical, and business objectives of your project. Some of the questions we ask include:

What are the goals of your site?
How do these goals map into larger business goals?

Is your primary goal to educate your audience or to sell products?
Or is the Web site simply a placeholder in the electronic world?

Who is the audience you most want to reach?
(What tools and paradigms are they likely to be comfortable with?)

What are the five key objectives for the site?
For example, to reduce the cost of literature distribution or to prequalify sales leads.

By first understanding your goals, we can be better partners in suggesting, designing, and implementing the wide array of options on the internet.  

Once the business goals of the site are defined, a number of technological options can be implemented to meet the objectives. L A Bridge can design and implement a simple onepage site or a complex site with database access, search tools, and so on. Typically, the method and scope of your implementation depends on the goals, your market or audience, the company's approach to confidentiality, and your budget.

L A Bridge has the expertise to develop and implement very complex sites using cutting edge tools like Adobe GoLive, the latest server technologies and more. In addition to the standard graphics and links, we can provide

• Database back-ends
• Java scripts
• Dynamic HTML
• PDF publishing
• Quicktime VR
• Flash Mulitmedia
• Sound and video
• Web-based document management.

Our graphics and design department works with clients to develop a visual message which matches corporate and brand identity--or extends it for this new medium. We can work with you to re-purpose messages and content for this medium. We can also help you re-invent your message to launch your Web site.

L A Bridge can implement the site content using a combination of HTML and Acrobat PDF formats. Each have strengths; we can map the content and medium to your site objectives.

In general, we use the following process in working with clients to develop their Web site:

• Information exchange to review site objectives, understand business goals, identity
• Assess client technology objectives, tool imperatives, and budget
• Develop written proposal with discussion of tools, content, depth and breadth
• Develop design options and present demo
• Revise proposal and design per client input
• Begin implementation
• Provide prototype to client and make appropriate modifications
• Phased implementation, if appropriate
• Go live
• Measure response (a continuous process)
• Leverage strengths and supplement weak areas continuously.

For more information on developing a Web site with purpose and value, contact L A Bridge! See other areas of our site for more information on internet and intranet benefits and value .